by Eva van Strijp | Mar 15, 2016 | Intentional Business
We can probably all think of a handful of great blogs. Perhaps they haven’t won any awards or have a readership of many millions, but we read them and we love them. Have you ever stopped to ask yourself what it is you love about that blog? Is it the...
by Eva van Strijp | Mar 8, 2016 | Intentional Business
When your customer base isn’t directly made up of the consumers that use your products, it can be easy to brush aside a marketing activity like blogging. You can tell yourself you’re too busy keeping your retailers happy, developing new products, raising...
by Eva van Strijp | Sep 30, 2015 | Intentional Business
If you’ve come around these parts much, you’ll know I’m a BIG fan of outsourcing! In a nutshell, I outsource anything I’m not good at or don’t have time for. I run a wholesale distribution business and since I’m often asked...
by Eva van Strijp | Mar 27, 2015 | Intentional Business
So you’re a manufacturer or a distributor and you’ve been selling to consumers as well as to retailers? But it’s wearing pretty thin as you juggle different hats and try to be “everything to everyone”. You have an inkling that it could be...