Lately I’ve been inundated with webinar and eCourse ads in my Instagram feed. Click on one and you click on them all, it seems. Social media ad targeting is clever like that. But if you don’t use what you currently have – your skills, knowledge and experience - you won’t effectively use anything knew.

Lately I’ve been inundated with webinar and eCourse ads in my Instagram feed. Click on one and you click on them all, it seems. Social media ad targeting is clever like that. But if you don’t use what you currently have – your skills, knowledge and experience – you won’t effectively use anything knew.

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